Amazon’s Black Friday Sale Has Steep Discounts on Sony, Amazon Fire, and Samsung TVs Starting at $109

Black Friday officially kicks off at midnight, but you don’t need to wait until then to find great deals on televisions. Right now, Amazon has discounts up to 40 percent off Sony, Amazon, and Samsung televisions — and they’re worth grabbing while they’re still in stock and majorly marked down.

We rounded up the 10 best deals you can scoop up today, including a Samsung Frame TV for $1,000 off and a Fire TV for just $150. With Black Friday TV deals this good, you’ll want to drop them into your group chat — but not before you snag one for yourself.

Best Black Friday TV Deals at Amazon

• $1,000 Off: Samsung 75-Inch The Frame Pro QLED Smart TV, $1,998 (orig. $2,998)
• Cinema Modes: Sony 55-Inch Bravia LED Google Smart TV, $898 (orig. $1,400)
• 40% Off: Amazon 40-Inch Fire HD Alexa Smart TV, $150 (orig. $250)
• Ultra-Slim Design: Samsung 65-Inch QLED Smart TV, $698 (orig. $898)
• Superb Contrast: Hisense 65-Inch LED Alexa Smart TV, $436 (orig. $600)
• Best for Gamers: Sony 65-Inch Bravia OLED Google Smart TV, $2,298 (orig. $2,798)
• Enhanced Voice Remote: Roku 50-Inch LED Smart TV, $228 (orig. $300)
• AI-Powered Picture: LG 75-Inch QNED Alexa Smart TV, $897 (orig. $1,397)

Samsung 75-Inch The Frame Pro QLED Smart TV

The Samsung Frame TV has superior picture quality with smooth motion and AI-enhanced details. When you’re not watching your favorite shows, it displays famous works of art with brilliant colors, delivering museum-like viewing experiences. If you’d like to mount the Frame TV (as many users do), it has a wireless hub, a.k.a. no unsightly cords hanging down your walls. Plus, it has built-in Alexa for hands-free control.

One shopper called its image quality “absolutely stunning” and confirmed that its wireless hub maintains a reliable connection “without dropping any signal.”

Sony 55-Inch Bravia LED Google Smart TV

This Sony Bravia TV has crystal clear visuals with thousands of mini LEDs that deliver bright, high-contrast images. It’s equipped with Dolby Atmos for three-dimensional surround sound that picks up even the faintest sounds in movies. The smart TV also has exclusive Playstation 5 features, including optimized picture quality for immersive gaming experiences. Another perk? It puts all your favorite streaming apps in one place for easy navigation.

One shopper praised its easy setup and said they were “blown away by the color [and] brightness” as well as its “surprisingly rich bass and great vocal clarity.”

Amazon 40-Inch Fire HD Alexa Smart TV

This 40-inch Amazon Fire TV streams shows, movies, and sports in brilliant 1080p resolution. Its built-in Alexa lets you sync to other Fire TVs around your home for interruption-free viewing experiences. Plus, it’s easy to navigate menus and adjust settings through the Alexa Voice Remote. The television can also serve as a central hub for controlling smart home devices, including the Ring Doorbell.

It has earned more than 9,000 perfect ratings, including from one shopper who said it was “money well spent” because it has three HDMI ports to hook up their gaming consoles.

Looking for more Amazon Black Friday deals on televisions? Add these popular models to your cart while they’re up to 40 percent off.

Samsung 65-Inch QLED Smart TV

Hisense 65-Inch LED Alexa Smart TV

Sony 65-Inch Bravia LED Google Smart TV

Roku 50-Inch LED Smart TV

LG 75-Inch QNED Alexa Smart Alexa TV 

TCL 55-Inch QLED Google Smart TV

Vizio 32-Inch FHD Alexa Google Smart TV